Privacy Policy
Company Details (The Data Controller):
Roburn, Roburn Conversions and Roburn Vehicle Conversions are trading names of Roburn Group LTD, a company registered in England and Wales under company number 17152025.
Registered Office Address: 93 Cherry Tree Road, Axminster, United Kingdom, EX13 5GG
Contact Email: contact@roburngroup.com
1. Important Notice
This Privacy Policy describes how we obtain and use your personal data, why we are allowed to do so by law, who has access to your personal data, and what your rights are. Please review it carefully.
We take your privacy seriously and use your personal data as further explained in this Privacy Policy. We are the “controller” of the personal data you provide to us under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
You have the right to object to us processing your personal data for our legitimate business interests or for direct marketing purposes. For more information about your rights and how you can exercise them, please see Section 8 (Your Rights).
2. Personal Data We May Collect and Why
Personal data is any information which identifies you personally whether directly (for example, your name) or indirectly. We may collect the following data aboutyou:
Contact details:
Your name, email address, and telephone number so that we can contact you in response to an enquiry or in relation to the products and services we provide.
Vehicle details:
Registration numbers, VINs, and vehicle history required to provide our bespoke conversion and engineering services.
Correspondence:
Any additional personal data you may provide to us if you contact us by email, letter, telephone, or through our Site.
Transaction details:
Information relating to transactions you carry out through our Site and for the purposes of fulfilling your orders.
Details of visits to the Site:
Including traffic data, location data, weblogs, and other communication data required for our own billing purposes, analytics, and improving user experience.
3. Cookies & Tracking Technologies
We collect information about your use of our Site through cookies. Cookies are text files stored on your device that help websites remember who you are and information about your visit.
a. What cookies are used on this Site?
Essential Cookies:
Cookies strictly necessary for us to provide you with a requested service (e.g., saving your cookie consent preferences or enabling core site functionality).
Analytics Cookies (Google Analytics):
We use Google Analytics, a web analytics service provided by Google, to help us understand how users engage with our Site. Google Analytics uses non-essential cookies to track information such as your IP address, browser type, the pages you visit, and how long you spend on the Site. This data is aggregated and used to analyse performance and improve our services.
User Cookies:
Cookies used to improve your experience by remembering your preferences.
Third-Party/Social Sharing:
Cookies set by third parties to allow you to share content directly on social networking sites or to serve relevant interest-based advertising.
b. How can I manage or opt out of receiving cookies?
You have the right to choose whether or not to accept non-essential cookies.
Cookie Banner:
You can manage your preferences at any time using the cookie consent banner available on our Site. Google Analytics cookies will only be set if you explicitly "Accept" them.
Browser Settings:
You may also refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. For more information, visit http://www.allaboutcookies.org.
Google Analytics Opt-Out:
If you wish to opt out of being tracked by Google Analytics across all websites, you can install the Google Analytics Opt-out Browser Add-on.
4. How We Use Your Personal Data
We use your personal data for the following purposes:
To provide products and services:
To accept you as a customer and fulfil our obligations under our Terms & Conditions.
To send service communications:
To communicate with you about your vehicle build, project timelines, or changes to our Terms & Conditions.
Direct marketing:
If you have provided your consent, we may use your contact details to keep you informed of promotional offers. You can unsubscribe at any time.
To track website usage:
To monitor site usage and provide a more personalised experience using tools like Google Analytics.
To provide customer support:
To respond to your enquiries, complaints, and disputes effectively.
To maintain records:
To ensure the information we hold about you is kept up to date and accurate.
To comply with legal obligations:
Including fraud detection, investigation, and prevention, which may require us to provide data to law enforcement agencies.
5. Legal Grounds for Processing
Data protection law requires us to only process your personal data if we satisfy one or more legal grounds:
Consent:
Where you have explicitly agreed to us processing your data (e.g., clicking "Accept" on our cookie banner for Google Analytics, or consenting to direct marketing).
Performance of a Contract:
Where processing is necessary for the performance of our Terms & Conditions (e.g., fulfilling a vehicle conversion project).
Legitimate Interests:
For the purposes of our legitimate interests as a business, such as improving our services, developing our Site, ensuring effective operational management, and defending legal claims.
Legal Obligation:
Where we are required to comply with a statutory obligation.
6. Who We Share Your Personal Data With
We may provide your personal data to our suppliers and service providers (such as payment gateways, hosting providers, or analytics providers like Google) who act as “processors” on our behalf. We may also disclose your personal data if we are under a duty to do so to comply with any legal obligation, or to protect the rights, property, or safety of our business or customers.
International Transfers:
In some cases, the personal data we collect may be transferred outside the United Kingdom (UK) (for example, Google Analytics data stored on servers in the US). Where we transfer your data outside of the UK, we ensure it is protected to the same standards as required by UK data protection law by relying on adequacy regulations or implementing appropriate safeguards, such as standard contractual clauses.
7. How Long We Keep Your Personal Data For
We retain your personal data for no longer than is necessary for the purposes for which it was provided. We take into account legal obligations (such as HMRC requirements to keep financial records for 6 years), statutes of limitations, and potential disputes. Data collected via Google Analytics is retained according to Google's standard data retention policies, after which it is automatically deleted.
8. Your Rights
Under the UK GDPR, you have the following rights:
Right to be informed:
To be provided with clear information about how we use your data.
Right of access:
To request a copy of the personal data we hold about you.
Right to rectification:
To have your personal data corrected if it is inaccurate.
Right to erasure:
Also known as ‘the right to be forgotten’, enabling you to request the deletion of your data where there is no compelling reason for us to keep it.
Right to restrict processing:
To ‘block’ or suppress further use of your personal data in certain circumstances.
Right of data portability:
To obtain and reuse your personal data in a structured, machine-readable format.
Right to object:
To object to us processing your data for legitimate business interests or direct marketing.
Right to withdraw consent:
Where you have given consent (e.g., for analytics cookies), you may withdraw it at any time via our cookie banner.
9. How to Contact Us & Complaints
If you would like to exercise your data protection rights or have any questions about this policy, please contact us at contact@roburngroup.com.
If you are not satisfied with our response or believe our processing of your personal data does not comply with the law, you have the right to make a complaint to the Information Commissioner’s Office (ICO):
Writing: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Calling: 0303 123 1113
Website: ico.org.uk
10. Links to Other Websites
Our website may contain hyperlinks to third-party websites. This Privacy Policy does not apply to those websites. We do not accept any responsibility or liability for the privacy practices of third-party sites, and your use of such sites is at your own risk.